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Most superheroes transform in private to keep their everyday identities secret, but not 10-year-old cricket fan Mitchell Schibeci. In plain view at a Big Bash League match at Melbourne Cricket Grounds, Mitchell metamorphosed into Watermelon Boy when he ate one of the massive fruits — rind, seeds and all.

Cricket fan Mitchell Schibeci is Watermelon Boy

WATERMELON BOY MEME

Naturally, social media being what it is, it didn’t take more than a few hours for the #WatermelonBoy meme to be trending on Twitter.

WATERMELON BOY FELLED BY ONION

Every superhero has his kryptonite, and Watermelon Boy is no exception. Invited on the Studio 10 talk show, Mitchell was reduced to tears when trying to munch through a raw onion.

MARLON WEBB: WATERMELON MAN

If Mitchell has earned the moniker Watermelon Boy, then Marlon Webb is certainly deserving of the title Watermelon Man. His frenetic fruit-centric video snippets have racked up millions of views on Vine.